WINNING AN AWARD FROM JUDGES WHO AREN’T CONSUMERS IS FINE. THIS IS FINER. The results are in for the annual Vimeo Awards and it looks like we won in the category of “Brand Story” for our beloved partner Yeti Cycles. And we’re pretty proud of it. Because the Vimeo jurors see it all, and have incredibly high standards. […]
Well isn’t this neat – Communication Arts (the world’s most discerning design magazine) thinks the art direction and design of the Indian Motorcycle campaign is worth of showing in the 2018 Design Annual. We’re honored. Huge thanks to the folks at Solve Ideas for enlisting us to bring Set the Standard campaign to life […]
VANCOUVER MARKETING BOUTIQUE PICKED TO LEAD STRATEGIC AND CREATIVE DUTIES FOR ONE OF MOUNTAIN BIKING’S MOST ICONIC BRANDS. Yeti Cycles in Golden, Colorado has appointed Vancouver’s Good Fortune Collective as agency of record for their Yeti Tribe creative, said Chris Conroy, President for the brand. We believe the Tribe is integral to Yeti’s brand. […]
Whistler Blackcomb tapped GFC to handle the strategic and creative duties on the regional snow business for the mountain resort. And we couldn’t be more stoked. IT’S A NATURAL PROGRESSION FOR US. THE WHISTLER MOUNTAIN BIKE PARK SAW ITS HIGHEST RIDERSHIP, AND PASS SALES IN THE PARKS 17-YEAR HISTORY WITH THE “SLEEP LATER” CAMPAIGN. NOW […]
Vancouver marketing boutique picked to lead strategic and creative duties for the perennial world standard in mountain bike destinations. Whistler Blackcomb in Whistler, BC has appointed Vancouver’s Good Fortune Collective as agency of record for their Whistler Mountain Bike Park business, said Mike Crowe, Marketing Manager for the brand. After a few project based assignments […]
