They pioneered American Motorcycling. They set the land speed record. They haven’t taken a shortcut when building their bikes in over 100 years. So as the boomers who ride their bikes age out, they need help connecting the brand to millennials. In partnership with Solve, we were enlisted to bring our craft to Indian Motorcycle’s global campaign “Set The Standard.”

Campaign Art Direction, Catalog Photoshoot Look & Feel, Catalog Design, Logo Design, Film Lockup Animation, Print Art Direction & Writing